Yawn. Really, how can one greet these events anymore with anything other? They're so common. They're as deeply a part of American culture as baseball, Mom, and apple pie.
This is an image of an actual ad. It has not been Photoshopped. Because Bushmaster, you see, is proud of this. Irony is dead in this country. Satire is dead. Anything you could make up has already been surpassed by reality. Archie Bunker's famous exhortation on the brilliant TV sitcom "All in the Family" over 40 years ago was understood by the audience then for what it was. Today, it's being taken seriously. Archie's illogical, lunatic, yet insuperably sincere sentiments are being posted, in all seriousness, all over the blabbosphere.
In short, the answer to so many killings and so many guns is --
more guns!
Just ask Bushmaster. Of course, the word "man" should be replaced by the word "dick," but minor quibble: